Blog
Google Analytics 4 AI Report
Do you want to know how much traffic you're getting from AI tools like ChatGPT, Claude, Perplexity and Google's Gemini?
Will AI Replace Google, and What Happens to SEO and Google Ads?
Today I thought about this for a little while and I went into my analytics to see if I'm already getting traffic from AI tools.
Turns out the answer is yes.
Why Conversion Tracking Makes Meta’s and Google’s AI Work for You (Instead of Against You)
Google and Meta AI algorithms in advertising are made by the smartest people with almost unlimited budgets.
These algorithms are designed to print money.
They can work for you — or against you. Let me explain.
Stripe Payment Link Conversion Tracking
A year ago I answered a question on Reddit regarding how to track Stripe payment links with Google Tag Manager.
After doing a few of these setups last year, I thought I would write a little blog post about it.
Google Ads Cross-domain tracking —Google Tag Manager & Conversion Linker
I have run tests, and cross-domain conversion linking does NOT require the same GTM on both sites. It seems to work perfectly with two websites, both of which have a different GTM container.
Google Ads for Psychotherapists
In this blog posts and mainly the video accompanying it, we go through the most important key ideas for psychotherapists when running Google Ads.
How to track Acuity Scheduling conversion in Google Ads
This is probably the most complex and difficult analytics setup I’ve had to make for Squarespace. So bare with me.
Acuity Scheduling Conversion Tracking – Options & Features
Most Acuity Scheduling conversion tracking tutorials and freelancers on Fiverr or Upwork.com have a very shallow understanding of Acuity conversion tracking. Most information is plain wrong. Most freelancers cannot deliver a setup that works.
Fix Firing Status “Failed” - Google Tag Manager & Google Ads
This week while doing Acuity Scheduling offline conversion tracking for Google Ads, I’ve been struggling with a super annoying problem.
Acuity Scheduling Conversion Tracking for Classes (Quantity Selector)
A little look into a very difficult Acuity Scheduling conversion tracking scenario – conversions in Google Ads and Meta, with Acuity quantity selector.
Acuity Scheduling Conversion Tracking (2025 Update)
Acuity Scheduling conversion tracking update. Old methods don’t work, but we have new ones that do.
Typeform Redirect to external website URL (Free Plan & Basic Plan)
Are you looking for a Typeform redirect solution on the Typeform's free plan or Basic plan?